Emerging fashion label Khatepoesh opened its doors to its flagship store in Lahore. Located at Gulberg Galleria Lahore, the opening also marked the launch of the brand’s Eid 2018 collection titled “The Seljuk Collection”.
The Seljuk collection is inspired by the Turko-Persian dynasty and its Islamic heritage. The fabric that has been used has been carefully paired with select motifs, chosen from the culture and the lifestyle of the Seljuks. The collection is predominately based in an array of summer fabrics and includes embroidery and prints on lawn, chiffons, lightweight silks, organzas and georgette. The colour palette for the ‘Seljuk Collection’ complements the fabrics in creating a summery feel that provides relief against the summer heat. The collection is priced between PKR1500 to 4000.
Further, the interior of the brands new retail space has been crafted to channel a sleek and simple aesthetic, based on the principle of “less is more”.
Khatepoesh is a luxury clothing brand for young women. The brand’s designs are traditional with a spark of the modernity.